Instructional Design Co-op

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Amazon Robotics

• Developed innovative templates for eLearning courses which supported the creation of 30 trainings taken by about 7,000 associates
• Designed and developed landing pages based on user research which organized content visually, reached 10,000 visitors in 3 months
• Communicated with subject matter experts to turn technical jargon into easily understood content
• Created one pagers using InDesign to better reach our operational audience through print media
• Implemented feedback and tracking mechanisms to allow for an analysis of audience usage

July - Dec 2019

Web Design & Marketing Associate

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Smartleaf

• Spearheaded a website redesign hosted on Hubspot using HTML, CSS, and JS
• Worked with management to create new messaging, conceptualize interactive features for the new site
• Managed top of funnel automated sales outreach and designed content for conference and trade shows
• Used Google Analytics to improve site performance (site speed, exit percentage) and better segment the target market

July 2018 - June 2019

Associate Marketing Manager

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Quick Base

• Designed new biweekly blog digest template and achieved 10x increase in clicks
• Performed A/B tests to optimize success metrics on landing pages and emails and provide justification for design decisions
• Curated email templates for sales representatives to guide prospects through pipeline
• Managed ABM campaign for 50 prospects which utilized direct mailers as the main point of contact

July - Dec 2017

Quality Assurance Associate

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Auction Mobility

• Identified UX issues on mobile apps for 100+ clients on android OS, iOS, and internet browsers
• Compiled issues into JIRA database while working in conjuction with remote developers and designers
• Participated in daily stand-up to discuss important bugs and ways to improve the user experience

Sept 2015 - April 2017